Behind the scenes with #JoltJeans

Posted by : Kirsten Monday, 12 January 2015


 We were given the task to create a new and engaging campaign for Soviet’s new Hybrid Fit Flex denim- #JoltJeans.


 We needed to capture the movement and versatility of the #JoltJeans while keeping it stylish and real- true to Soviet's Brand.

 The Result:  Amanda Reynolds and Shogn Lee came together in a classic battle that showcases the flexibility and functionality of the #JoltJeans.


 Check out the Video Here


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