2017 has been quite a year. Politically, it’s arguably been the most tumultuous year this century. Socially, we’ve never been as simultaneously united yet divided by our opinions. Economically… let’s rather not go there. But with all this going on, we’ve still managed to live our lives, be healthy, and come up with kick-ass creative ideas. Here’s Decimal Agency’s year in review.

January – March
The year started with a bang. We were on the hunt for new team members, new accounts, and a new space to call home.

We found the new team members – two new community managers, a copywriter, and an account manager. And we landed one of our most important accounts to date: international doughnut brand Krispy Kreme. As for a new home, you’ll have to read on to find out more.

April – June
By the time summer was setting sail for the northern hemisphere, we landed our biggest retainer yet with international shipping and logistics giant Röhlig-Grindrod. In other accounts news, we also secured the account for Lee Cooper jeans and their grand launch in South Africa, which had us all saying 'Ello gov'na!

Our creative highlight for the month of May was definitely the Cocoon 60 launch booklet, created for Antalis. We used various printing techniques such as die cuts and sport varnish to bring the booklet to life.

July – September
Winter was the season of campaigns and though the days were short we burned the midnight oil with new work for Bosch.

For Bosch we created the #CleanLikeaBosch campaign to promote their new dishwasher, which has an impressively low water consumption of 6.5 litres per wash, across almost every media channel available.

October – December
The year ended on a high note. Not only did we move into our brand new, and much bigger, office space, we also landed some new accounts.

One of our most exciting new accounts to date is Toughees – the most iconic South African school shoe. Our team accomplished a huge feat recording a brand new television commercial for them, even though the weather wasn’t playing ball the day of the shoot.

Amid the move and shooting the TVC, we also landed our most stylish account: Tommy Hilfiger.

The Future
2017 has been a year of wins for Decimal Agency. We can’t wait to see what new heights we attain in 2018.